It takes time to change minds.
Connecting all communications to a unified Strategic Narrative creates clarity, coherence, and consistency.
It's not what we say but what other people hear that matters. We help you craft stories and messages designed to authentically connect with your most desired audience.
Narrative strategy creates patterns of understanding and expectation. A message your audience recognizes grows into one they can repeat.
More people telling your story should be a good thing! We help you align so that your many messengers will multiply your impact, each one as their genuine selves.
Narrative strategy is the connective tissue, revealing the coherence between your Brand and your overall Strategic Plan.
Phase One: Beginning with your mission, vision, and values, we review or help you craft the content audiences use to recognize your brand.
Phase Two: From there, we connect the dots from your organizational strategic plan to the messages and stories you choose to highlight.
Phase Three: With the foundation of a solid brand and the focus of a strategic plan, we help you build a repository of stories representing your origins, your products or services, your audiences, and your champions.
Phase Four: Finally, as you implement your narrative strategy, we serve as ongoing thought partners, offering support and advisory service throughout the hard work of communicating for social change.